Lexmark is evolving
creating the best in enterprise software, hardware and services
We have a new, strong and distinctive identity
To give everything we do a single, clear direction
That’s why focus is central to us
That’s why focus is central to us
Because we understand the value of information, we capture what’s relevant, timely and right, leaving you free to concentrate on the task at hand
Our aperture works like a lens, bringing to attention the moment that matters
It’s why we engineer with precision
It’s why we engineer with precision
We’re always perfecting technology, so it adapts to change as business does
The sharp geometry of our typeface includes exact cuts, which mirror perfectly our approach to making great products
And why we make the complex clear
And why we make the complex clear
And why we make the complex clear
And why we make the complex clear
And why we make the complex clear
And why we make the complex clear
And why we make the complex clear
And why we make the complex clear
We manage information to give you the right content in the right context, turning the complicated into the brilliantly simple
Our design takes intricate ideas and actions and makes them easily understandable through elegant simplicity
